MATSAPHA, Eswatini – Last month, Al Mansoor Group proudly unveiled its first Ashley Furniture HomeStore showroom with a Grand Opening and Ribbon-Cutting ceremony. The 7,276 sq. ft. facility, located at Plot 186t Cnr of Ludvonga and Lomawa Street, Shop U3 and U4 Matsapha Lifestyle Centre, Matsapha, Eswatini, M202, marks a significant addition to the local community. Distinguished guests including Chief Gija, Manzini Regional Administrator; Manqopa Khumalo, Honorable Minister of Commerce, Industry and Trade; Marc Weinstock, U.S. Embassy Eswatini Deputy Head of Mission & Chargé d’Affaires, the Kwaluseni Honorable Member of Parliament and Lindiwe Dlamini, the Mayor of Matsapha, joined Al Mansoor Group employees in celebrating this milestone.
This is the first Ashley Furniture HomeStore to open for Al Mansoor Group and is the first to open in the country of Eswatini. The Matsapha store will employ approximately 20 people. Ashley Furniture HomeStore, the largest furniture store brand in North America and one of the world’s best-selling home furnishing brands, proudly serves over 70 countries across the world.
“We're delighted to bring the exceptional Ashley Furniture HomeStore shopping experience to the Eswatini community,” stated a representative from the Al Mansoor Group. “Our new store features a completely redesigned layout and updated product selection, allowing us to be closer to our customers and provide a world-class experience to our guests.”
The new store showcases Ashley's innovative 7.0 store concept, a well-defined layout, organizing the space and providing clear style distinction for simplified shopping. Customers can explore complete styles & looks with detailed lighting, rugs and wall art. Product offerings include bedroom, dining room, upholstery, leather, occasional tables, home office, youth bedroom, recliners, mattresses and accessories. Customers can also experience Ashley’s new bedding gallery featuring Ashley Sleep® and Nectar mattresses.