Ashley Furniture HomeStore Opens New Store in Rosarito (Baja California), Mexico

TIJUANA, Baja California, Mexico – On January 16, Ashley Furniture HomeStore celebrated the Grand Opening and Ribbon Cutting of its new 3,767 sq. ft. showroom located on Rosarito, Baja California. The new store is owned and operated by Jose Berumen, who owns three additional Ashley Furniture HomeStores in the surrounding region of Baja California. The Rosarito store will employ approximately seven people. Ashley Furniture HomeStore, the number one selling furniture store brand in the North America, has more than 1,025 locations worldwide.


Jose Berumen stated, “Ashley Furniture HomeStore offers customers a wide variety of beautiful home furnishings at a great price. We look forward to serving our local customers, providing the best customer service in the industry, and expanding the Ashley brand in Baja California.”


The store’s interior architectural design includes unique finishes, interior paint with textures. The showroom features complete lifestyle vignettes, down to the final detail of lighting, rugs and wall art. Product categories include bedroom, dining room, upholstery, leather, occasional tables, home office, youth bedroom, recliners, mattresses and accessories. Technology enhances the environment, incorporating various elements to improve the customer shopping experience.


Ashley Furniture HomeStore hours are: Monday through Sunday 10:00 am - 8:00 pm. Follow Jose Berumen on Ashley Furniture Homestore Baja California Mexico to stay up to date with promotions and events.




Ashley HomeStore is committed to being your trusted partner and style leader for the home. This commitment has made Ashley HomeStore the largest retail furniture store brand in North America and one of the world’s best-selling furniture store brands with more than 1,025 locations in 58 countries.

Start designing your dream home today. Visit Ashley HomeStore online at  “Like” Ashley HomeStore on Facebook, follow us on Twitter and Instagram , or see our design-focused boards on Pinterest.


Ashley Furniture Industries, Inc. (Ashley) feels that every person deserves more value for their money. Established in 1945, Ashley is the largest manufacturer of home furnishings in the world, and was named one of America’s Best Employers by Forbes in 2017. From design through fulfillment, Ashley is committed to delivering the world’s best home furnishing values, selection and service, and earning the loyalty and trust of its customers every day. Visit Ashley online at and “like” Ashley Furniture Industries, Inc. on Facebook.

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